What it is: A volumizing and lifting mascara with a unique hourglass-shaped brush head to give you big, bold-as-e.l.f. lashes.

Why you'll love it:

• Lengthens and lifts your lashes
• Ultra long-wearing formula infused with jojoba oil
• Hourglass-shaped brush separates and defines lashes
• Smudge-resistant and flake-resistant long-lasting formula
• 97% of users saw bigger and bolder lashes*
• 100% saw instant volume*
• 94% saw lifted lashes*
• 100% saw a lengthening effect*
• Available in Black, Pitch Black, Deep Brown, Deep Green, Bold Blue, and Waterproof

Key ingredients:

• Jojoba oil

Take on the world with #BigMoodEnergy and dramatic AF lashes in just one swipe. This volumizing and lifting mascara gives you a bold look that lasts. The brush head's hourglass shape, with loads of intertwined bristles, separates and defines lashes. The long-wearing, formula is infused with jojoba oil. Big Mood gives you a smooth, effortless application every time. Load up your lashes with Black, Pitch Black, Bold Blue, or Deep Green to create a look that's legit eye-popping. 

Available in full-size, travel-size, and waterproof. 

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.

All skincare is also free from sulfates. All e.l.f. products are cruelty free and vegan.

*In a consumer perception study after 8 hours

Sku: 81590UP

NET 0.30FLOZ (9 mL)

Ingredients may change or vary from time to time. Please refer to the packaging for the product you receive for the list of ingredients in your particular product.

How To Apply Volumizing Mascara:

1. Starting at the root of the lashes in a zig zag motion, work the volumizing mascara in an upwards motion.
2. Apply additional coats to build to desired effect.
3. Remove with Holy Hydration! Makeup Melting Cleansing Balm.

Volumizing Mascara FAQs:

What does a volumizing mascara do?
Volumizing mascara is specifically designed to add volume and fullness to your lashes making them look thicker and more voluminous. This creates a bolder and more dramatic look.

Prep your lashes first by curling them for an extra boost. Then, apply volumizing mascara by starting at the base and wiggling the wand at the roots to give your lashes maximum fullness and volume. Evenly apply a coat of mascara to both your upper and lower lashes.

Will volumizing mascara make my lashes look fuller and thicker?
Volumizing mascara typically contains ingredients that add volume to your lashes to give them a more voluminous look. By coating each lash from root to tip, the voluminous mascara can create the illusion of thicker and more noticeable lashes. It's important to remember that your results may vary depending on the mascara and how you apply it.